Author: Fay Williams
Everyone uses or at least knows someone who uses social media these days. It’s a tried and tested method of advertising your business for free with great return.
Whilst social media can be addictive and time consuming it can also be highly beneficial to businesses (small, medium or large) that embrace it. Darvel needs a bit of a boost to it’s trade so any help is welcome, right?
Here are few tips to boost your page, they may be small
changes but the impact will make a huge difference to your business.
- Create a Facebook Page if you do not already
have one for your business. Make sure it is a business page and not a personal
profile, Facebook will shut pages down that are created for the wrong purpose.
- Make sure you have the correct opening times
available on your page. Many people will go to Facebook to find businesses
rather than Google.
- Ensure you have messaging turned on, and if you
are unable to reply instantly, set up an automatic reply. That way your
customers get a reply straight away and know that you are on the case!
- Make sure to post frequently, perhaps not
multiple times a day, but enough to keep your page followers engaged.
- Finally, let your followers in on how your
business is changing. If you are planning on changing your opening times post
it on Facebook in advance, if you are getting a new addition such as a card machine
your customers will want and need to know.
These are just a few basics, but enough to get you started! Be sure to use the hashtag #ShopDarvel when you post on Facebook, that will help keep followers and non-followers in the loop!